More customers and therefore increase your sales According to the blog of growth marketing agency Switzerland Adsets once this pixel is installed on your website it allows you to track the action of Internet users after they have clicked on your Facebook ad Did they create an account as you want purchase a product or fill out a form Otherwise you will need to modify your ad and your targeting Good to know To advertise on Facebook it is not obligatory to have a page on the social network But to maximize the chance of improving your visibility and increasing your traffic it is advisable to create one
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